Senior Marketing Communications leader and strategist with a passion for delivering value and results, driving transformation and growth, and bringing out the best in people and brands. I have extensive experience in marketing, communication, and business across the software, automotive, and design industries, consistently operating in global, digital, and transcultural environments. As a person, I am strategic, energetic, and honest, with a "can-do" mentality and a constant curiosity to learn and grow. As a leader, I provide clarity and set direction, leading with passion and trust while creating the conditions for innovative and high-performing teams. I thrive in fast-paced, technical, and commercial contexts and enjoy being challenged to develop and implement new strategies, build teams, and solve complex problems. I am a true people person who takes pleasure in building relationships and being an active part of my communities.

WirelessCar is one of the world’s leading innovators of digital vehicle services. We accelerate service creation and turn vehicle data into business value for consumers, mobility providers, vehicle makers and society. Founded in 1999, WirelessCar has continuously built upon our heritage and grown our expertise within the automotive industry. Today, we are a highly recognized and award-winning company, connecting more than fourteen million vehicles in over 100 countries. Headquartered in Sweden, with offices in the US, China, Germany and Japan, WirelessCar works with OEMs such as Volkswagen, Jaguar Land Rover, Mercedes-Benz, Nissan, Subaru, and Volvo Cars to leverage the full value of connected services to achieve safe, smart, and sustainable mobility.